Social Media & Content Creator
2024
Valentin Hotels & Resorts
As the dedicated content creator for Valentin Hotels & Resorts' Mallorca region, I collaborated to deliver my expertise on the social media content across four key properties: Valentin Grand Park Suite Hotel, Valentin Finca Son Roig, Valentin Playa de Muro, and Valentin Reina Paguera. The aim was to capture the authentic essence of each hotel while maintaining a cohesive brand identity that aligned with Valentin’s values of quality, relaxation, and memorable guest experiences.
(01) Area of Work
Tourism & Leisure
(02) Skills of the project
Social Media
Content Creation
Video edition
Productions
(03) Objective
To create engaging, native content for social media that reflects the unique atmosphere of each property and strengthens brand consistency across all Mallorca hotels.
(04) Solution
My role covered the entire content lifecycle—from ideation to post-production. I executed creative shootings for multiple hotel accounts, developing social media trend assets including posts, stories, reels, and short videos tailored to each hotel’s identity.
I coordinated content production days, working closely with hotel staff as the main point of contact for the Marketing Department. Each shooting was guided by a detailed content outline I prepared to bring authentic guest experiences to life through carefully staged scenes.
In addition, I handled in-house content editing, ensuring each piece aligned with the brand tone and visual standards while optimising for social platform performance.
(05) About
This hands-on project allowed me to bring together creative direction, production management, and client coordination under one role.
My contribution resulted in a steady flow of trendy social media content that enhanced the hotels’ social portfolio and storytelling. By building strong relationships with on-site teams and delivering end-to-end production support—from planning to editing—I helped ensure that each property communicated its unique personality.
