Digital Brand Strategy

2022 - 2023

Sita Mallorca

Crafting homes that embrace sustainable living. Construction of eco-friendly smart homes. Art of reimagining and reforming one-of-a-kind breathtaking homes with a dedicated focus on employing low-impact and environmentally friendly techniques. Located in Sóller.

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(01) Area of Work

Real Estate

Business Strategy
Branding
Web Design
Email Marketing
Data Analysis
Social Media
Content Creation and Curator
Video Edition
Photography
Community Management
Digital Marketing

(02) Skills of the project

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(03) Objective

Developing and designing the brand and online presence of a new company selling luxury homes.

(04) Solution

Understanding the business of real estate and developing a new brand, strategy and digital showcase to bring awareness to new concepts and design in a very traditional and competitive industry. We did this with a targeted sales strategy utilising original and attractive content over a multitude of digital channels.

(05) About

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  • Build a relationship with the owners. Connecting with them, understanding their desires, and becoming a collaborator in turning aspirations into reality.

  • Working closely with the team in the realm of luxury real estate wasn't just about completing projects; it was about weaving a narrative, understanding dreams, and crafting bespoke digital experiences.

  • Understanding the heartbeat of the business - the goals, mission, and vision - was essential.

  • I feel that the business was like mine. Making synergy.

  • Attention-grabbing; curating content that resonated with the essence of nature, the allure of beauty, and the artistry of craftsmanship.

  • Commitment to a shared vision.

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